Ogilvy & Mather Ukraine is named Advertising Agency of the Year in Ukraine. The rating is published by the Ukrainian Advertising Coalition and is based on Creativity weighting 40% (results for 14 national, regional and international advertising festivals), Effectiveness – 30% (based on Effie Awards), agency size – 10% and agency reputation among clients in Ukraine – 20%.

“Our clients’ brands come first. The Agency of the Year honor is the result of our determination to produce the very best advertising for our clients every day.” says Martin Alles, CEO Ogilvy Group in Ukraine. “We thank our clients for their trust in challenging us with their business problems and then often going with advertising which appears to be beyond the expected. Work across all disciplines (Advertising, Activation, Design, Digital and Production) and for an amazing 80% of our clients contributed to this honor. We are dissatisfied still with the quality of advertising in Ukraine and want to lead the effort to continue improving the quality of advertising and to challenge the status quo.”